Become a fan of Facebook and watch your product offers go social.
The power of Facebook is undeniable. It’s the third largest website in the world with over 400 million users worldwide (100 million in the USA). With Facebook’s active user base and its ability to easily share information, anyone can see the marketing potential. In fact, a recent study by Razorfish found that consumers who “friend” brands are looking specifically for product promotions and deals.
Introducing ShopLocal’s Facebook Marketing Tool Kit.
A comprehensive set of dynamic and highly interactive tools to help retailers engage shoppers and drive sales.
The Facebook tool kit features:
- Specialized “Fan Page“ Product Deals Tab
- Word-of-mouth Product Deals Widgets
- Hyper-targeted Facebook Ads
- Locally Relevant, Time Sensitive Offers and Deals
- Turn-key API for Easy Integration
Product Deals Tab
The Product Deals Tab displays your most popular product deals making it the perfect addition to your brand’s Facebook fan page.
Products Displayed in Grid View
Promotion via Word-of-Mouth
Features include:
- Integrates seamlessly with your Retailer fan page
- Can be customized to reflect the look and feel of your brand
- Users can Like, Comment, Share and Subscribe
- Includes many existing features and functionality of your retailer SmartCircular website
- Ability to drive traffic to your Retail.com, SmartCircular or SmartCatalog site
“Become a Fan” Widgets
Facebook “fans” are the new email address and Facebook widgets give you the ability to grow your fan base.
The value of a fan is for a brand is the ability to push your product offers directly to users’ home pages through the Facebook news feeds.
Widgets are flexible and can be installed on any website. You’ll be able to broadcast your store promotions to your widget and to fans’ news feeds. With a push of a button your marketing reach grows exponentially.
Facebook Ads
The perfect combination of search and display. Facebook ads are contextually relevant, targeted and optimized for maximum response.
Case study – Large retailers’ back-to-school shopping results:
- Generating demand: consumers viewed 120 million impressions
at a cost to the retailer of just $0.25 CPM - Targeted reach: for example, one campaign reached 95% of female
Facebook users aged 30-64 in NYC - 78,000 visits by consumers to the retailer’s online circular,
where they viewed 2.4 million offers (31 each on average)
Discover what many of the nation’s leading retailers already know, that ShopLocal’s digital marketing tools help drive sales. Contact Shoplocal today!
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