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The Sunday print circular: All
week long. |
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It's Tuesday. Do you know where your print circular is? Research
shows that 37% of consumers don't read printed Sunday circulars.
Yet, many of those same consumers will visit your Web site
during the week. SmartCircular offers you a way to put your
print circulars on your site and keep them current and engaging
for visitors throughout the week.
SmartCircular is the turnkey circular advertising
service that converts your local print promotions to an online
format that can be distributed across your Web site.
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What's in it for you? With SmartCircular, you can:
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Extend the reach of your print promotions
to your Web visitors |
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Extend the duration of your local print promotional
offers |
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Leverage state-of-the-art technology at a cost that
fits your budget |
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Drive in-store traffic! |
Why SmartCircular? It's a great way to extend the reach
and duration of your weekly print promotions to shoppers who
may have otherwise missed it. 37,500 SmartCircular
shoppers were asked the following:
Did you read this week's print circular? |
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When did you read the online circular?
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Shoppers are telling you something. The people who
visit online circulars are the serious customers who visit your
stores on a regular basis. Of users who view SmartCircular at
least once a week, 95% visit the store at least once a month.¹
And, when they get there, they spend more!
According to Forrester Research, 45% of multi-channel shoppers
buy additional products once in the store, spending on average
$154 in incremental purchases.² |
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For help reaching local shoppers online contact
us today! |
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| 1. |
ShopLocal SmartCircular Benchmark
Survey, Q4 2006 |
| 2. |
Forrester Research, The Web's Impact
on In-Store Sales: US Cross Channel Sales Forecast |
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