2010 Retail Summit
Ubiquitous Connections with Consumers along the Path to Purchase
Local. Personalized. Digital.
August 2 – 3, 2010
Chicago, IL
Intercontinental Hotel
Chicago, IL
Intercontinental Hotel
In this 2-day Retail Marketing Summit, you’ll learn how to connect with consumers along the digital path to purchase. Industry experts and leaders will provide you with retail promotion strategies that will empower your marketing efforts for a digital world.
Monday, August 2nd
| 1:00 – 1:30 | Registration |
| 1:30 – 2:00 |
Kickoff and Welcome – Vikram Sharma, ShopLocal Agency, Publisher & Retailer Perspectives on Ubiquitous Connections: |
| 2:00 – 2:45 | Agency Keynote: Rishad Tobaccowala, VivaKi |
| 2:45 – 3:30 | Publisher Keynote: Amy Vener, Yahoo! |
| 3:45 – 5:15 | Retailer Keynote: Multiple Leading Retailers |
| 6:30 – 10:30 | Cocktails and Dinner at Fulton’s on the River |
Tuesday, August 3rd
| 7:30 – 8:30 | Breakfast |
| 8:30 – 9:30 | Keynote: Facebook & Social Media Revolution – Geoff Ramsey, eMarketer |
| 9:30 – 10:30 | Panel: Strategies for Mobile – Moderated by Greg Sterling, Sterling Marketing Intelligence |
| 10:45 – 11:45 | Keynote: Measuring Online Marketing’s Impact on Branding and Store Sales – Gian Fulgoni, comScore |
| 11:45 – 12:30 | Retail Trends and Product Innovation – Moderated by Vikram Sharma, ShopLocal |
| 1:30 – 2:15 | Keynote: “Where are Local Ad Dollars Going”? – Gordon Borrell, Borrell Associates |
| 2:15 – 3:15 | Panel: “What’s My Media Mix? How Do I Allocate My Budget”? – Moderated by Tim Hanlon, Catalyst S+F |
| 4:30 | Shuttle to Wrigley Field for a Chicago Cubs game |
